Shrinkflation, also known as package downsizing or weight-out, is the process of items shrinking in size or quantity while the prices remain the same, or in some cases even increase.
A survey by Which found that 77% of the British public aren’t happy about it. they dislike the sneaky tactics by which to increase their costs.
On the 21st of May 2024, Barry asked the Minister for Food, Farming and Fisheries Mark Spencer MP, why he and his government weren’t doing anything about it.